Small Business Starting to Take Advantage of Social Media
More and more small businesses are starting to get involved with social media and use it as another channel to communicate with their customers and prospects. There are two major reasons for this:
- Money: Using most social media is free or with fees that are a percentage of most advertising options
- Easy of Use: Business owners don’t have to have an IT team on staff to use social media. They can read various blog posts to learn how to make the most of Twitter, Facebook, LinkedIn and other platforms and learn how to make the most of them fairly easily. That said, do not mistake ease of use for not needing a marketing plan or dedicating the appropriate amount of time.


The charts from eMarketers’ study of Small Businesses show that they are currently using social media mostly for networking, research and connecting with clients. We believe that these trends will continue to grow and also that the SMB market will see significant growth in sharing and promoting their business solutions and references in manner that’s helpful to prospects without being as forceful as advertising.
Please let us know your thoughts!
Tags: emarketer.com, Small Business, Social Media
Posted by Scotton Jun.09, 2009@ 10:00 am9 Responses to “Small Business Starting to Take Advantage of Social Media”
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June 9th, 2009 at 11:20 am
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June 9th, 2009 at 1:53 pm
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June 9th, 2009 at 2:09 pm
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June 9th, 2009 at 2:10 pm
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June 9th, 2009 at 2:37 pm
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June 9th, 2009 at 2:47 pm
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June 9th, 2009 at 3:32 pm
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June 9th, 2009 at 4:37 pm
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June 10th, 2009 at 6:39 am
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