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Article on February 05, 2010
You don't always have to slash prices to stay competitive. There are many great ways you can add value to your goods and services at little or no cost
Tags: Keeping Your Customers
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Article on February 05, 2010
As the recession slowly eases, many of the complaints about the slow pace of recovery are coming from the small business community. One common gripe
Tags: Using An Accountant,Loans,Using An Accountant To Prepare For Loans
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Article on February 05, 2010
I just saw some of the results that @Gerhard20 posted after reading an advance copy of CSO Insights' new 2010 Sales Effectiveness Study. I had a really strong urge to bang my head on my desk. Let's talk about three of the research findings: Research fact: Forty-seven percent of the companies surveyed (1,600 companies participated) reported that their salespeople generate...
Tags: Sales
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Article on February 01, 2010
The B2B sales and marketing landscape is changing due to both the web and the social web. The data that is now available can be mapped to sales process.
Tags: B2B Data Integration,Sales Intelligence
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Article on February 01, 2010
Tags: Measuring Social Media ROI
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Article on February 01, 2010
Social Media Explorer explains Inbound Marketing and illustrates the benefits of a strong inbound marketing effort.
Tags: Inbound Marketing
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Article on January 28, 2010
It’s all about the Benjamins, rapped Puff Daddy back in 1998. How do you protect your business and get paid once the work is done, the service
Tags: Collection Practices
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Article on January 28, 2010
Some businesses push the envelope when it comes to properly reporting their taxes, while others make genuine mistakes because they’re unaware of
Tags: Avoiding Tax Mistakes,Misclassifying Employees,Not Keeping Detailed Receipts,Unapproved Deductions
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Article on January 28, 2010
People get thousands of sales messages and pitches per day and it only is getting more saturated. How do you get more customers with so little time to get your message in front of them and acted on? They say it takes six impressions for people to remember a sales pitch or message.
Tags: Sales,Sales Pipeline,Build Your Sales Pipeline
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Article on January 28, 2010
a roundup of 9 tools for growing a company from 1 to 50 employees:
Tags: Tools For Growing A Startup,Growing A Startup
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Article on January 28, 2010
So I thought about it and wanted to share what I thought should be in a web-based accounting system. I came up with nine things and here they are.
Tags: Web Accounting System,Online Accounting Systems
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Article on January 28, 2010
The folks over at Marketing Sherpa have released some new research about leads generated from paid and organic search engine marketing. This data provides
Tags: Cost Per Lead,Search Engine Marketing,SEM
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Article on January 28, 2010
Recently the folks at Google made an update that makes this web-based tool a lot more important to B2B marketers.
Tags: Monitor Competition,Google Reader
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Article on January 28, 2010
As more companies, marketers and industry professionals flood the web with content, the value of those with a true understanding of content marketing...
Tags: Content Marketing Tips,SEO,Social Media
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Article on January 28, 2010
Tags: Branded Support Community,Revenue Centers,No Longer Cost Centers
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Article on January 25, 2010
You've taken the plunge. You're on your own. And to save money, you've decided to work out of a home/office. No commuting; no worrying about whether y
Tags: Virtual Office,Savings
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Article on January 25, 2010
Are you thinking about adding video to your business marketing efforts this year? A record high of nearly 31 billion videos (yes, billion) were deli
Tags: Video,Marketing
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Article on January 25, 2010
Virtually all business owners know they have to allocate funds for customer acquisition. But in a maturing economy, budgeting for activities that bu
Tags: Managing Customers,Profitable Customers
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Presentation on January 25, 2010
Social Media Trends for 2010<br />Jeremiah Owyang<br />Altimeter Group<br />Jan 21, 2010<br />1<br />For SVAMA<br />
Tags: Social Media Trends For 2010,Social Media Trends
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Article on January 21, 2010
Most people don’t start off as entrepreneurs and small business owners. A lot have the desire, but first gather experience and connectio
Tags: Transitioning Jobs,Large Corporations,Small Business
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Article on January 21, 2010
One of the biggest tests of startup founder savvy is the period after you've just raised funding. It's akin to the Amish rite of passage rumspringa, as young ...
Tags: Funding,Focus
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Article on January 21, 2010
As the economy shows new signs of life, so, too, does ambition. Last year, those who avoided layoffs were relieved just to have a job. This year, th
Tags: Keeping Your Team Engaged,Delegation,Transparency
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Article on January 21, 2010
Tips and tactics to begin recovering from these turmoiled economic times are provided by Susan Reid for Small Business Trends.
Tags: Lowering Prices
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Article on January 19, 2010
Cash flow is what keeps a lot of small business owners up at night, and there are no simple answers on how to make it better. But there are things y
Tags: Improving Cash Flow,Bartering,Cash Flow Tips
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Article on January 19, 2010
Guest editorial by Rich Harris
While there is a lot of talk about difficulty, social media and business to business (B2B) are indeed compatible. So
Tags: Social Media,B2B,Longer ROI
